the idea

At All In, we believe in using our platform for good. Through our Athletes for Charity initiative, our athletes champion the values of resilience, empowerment, and unity, spreading a message that goes beyond the game. By choosing a nonprofit close to their hearts, they not only raise awareness and funds but also make a meaningful impact on the lives of others.

This initiative isn’t just about giving back—it’s about building empathy, fostering connection, and promoting mental wellness. Service-driven actions empower our athletes to grow as leaders, develop a sense of purpose, and strengthen their communities. Together, we elevate the power of sports to inspire change and make a difference.

A Note From Nicolette

This Athletes for Charity T-shirt is brought to you by Nicolette Caneda. Nicolettes serves as an intern at All In as well as a member of the Mental Health Advisory Committee and Mentor at Strong Girls United. “Bringing these two organizations together in a campaign like this one is a dream. I have learned so much from both organizations. All In has allowed me to learn how to teach others how to make positive change and SGU allows me to foster that change through my mentorship and use what I am learning in my Masters in Counseling to help serve on the Mental Health Advisory Committee. Both organizations are helping shape the type of person I am and the type of mental health professional I am striving to be. ‘Yes you can’ is bigger than both organizations and brining them together to inspire young athletes is truly something special that I am proud to take part in.” Nicolette